winner, 1968

Massiel

Massiel represented Spain at Eurovision 1968 in London with “La La La”, and won.

who
Spanish singer
born
2 August 1947, Madrid, Spain
contest
1968
win
1968
music
pop
active
1966 to 2007
sang for
Spain

Biography

Massiel is a Spanish pop and protest singer whose first recordings came out in 1966. Two years later Massiel won the contest in London with “La La La”, by a single point. It was Spain’s first win.

In 1996 Massiel decided to give up music, then released another album a year later and one more in 2007.

Written by ESC Predictions, 8 October 2026. Sources: Wikipedia, “Massiel”.

At Eurovision

One song, and what became of it.

  1. 1968 London

    Spain

    “La La La”

    Winner Won the contest with 29 points, ahead of 16 other songs.

    Sung in
    Spanish
    Written by
    Ramón Arcusa, Manuel de la Calva
    Conductor
    Rafael Ibarbia
    Running order
    15th of 17
    Age on the night
    20

    The story of Eurovision 1968: Colour, a borrowed singer and a one-vote finish

In the drama file

The two scenes from our index of scandals, mishaps and lore that Massiel is part of.

In our contest stories

What we wrote about Massiel, year by year. Follow a link for the rest of that night.

  • 1968 Spain changes its singer

    Spain's song was "La La La", and Televisión Española had entered Joan Manuel Serrat to sing it. Then Serrat insisted on singing it in Catalan. The broadcaster replaced him.

  • 1968 Spain changes its singer

    The replacement was Massiel, who was on tour in Mexico at the time. She had two weeks. In them she flew back to Spain, learned the song, recorded it in several languages, went to Paris for a dress and got to London in time for rehearsals. The arrangement was redone to suit her, and she sang it in Spanish.

  • 1968 The reprise

    Winners sing their song again, and Massiel did something new with hers. Having won in Spanish, she sang part of the reprise in English — the first winner to switch languages for it.

  • 1969 Not enough medals

    Nobody had made medals for four winning teams. The singers got theirs on stage, from Massiel, the previous year's winner. The songwriters had to wait until later. Then all four songs were sung again.

Results as published by the European Broadcasting Union. Biographical details from Wikidata. The photo is from Wikimedia Commons and is credited beside it. Spotted a mistake? Tell us and we'll fix it.